The Hello Bar is a simple web toolbar that engages users and communicates a call to action.

Podcasters Checklist – The List

We’re just going to get down and dirty here today. The first question I usually get is, “how do I set up my podcast?” Well, the obvious answer is, it depends.

This list just gets into the basics. I’m going to flesh it out in the weeks to come, but for right now let’s look at the steps involved without getting too deep into each one. Follow these steps and you can have your ‘cast up and running in less than five days. I’d also suggest not jumping ahead and doing things too out of order. I’ve found that if you follow this sequence you can save yourself days (if not weeks) of wait time.

What I’m going to do is assume a few things:

  • You already know what the content and format of your podcast is going to be.
  • You want your own site branding.
  • You already have a personal Facebook page.
  • You already have some equipment and have a rough idea of how to use it.
  • You want your ‘cast on iTunes.
  • You’re not going to set up Affiliate links right away.

Ready? Here we go…

Day 1

  1. Come up with a list of names you want to call your show.
  2. Choose a webhost that allows you unlimited bandwith and traffic.
  3. Use the webhost’s search tool (or the tool over at to see if your name is available as a dot com.
  4. Don’t set up the site just yet.
  5. Create a Word, TextEdit or Notes file. Call it LOG-INS and list all of your log-ins.
  6. Set up your gmail account using the
  7. Set up your Twitter account, linked to the gmail account. Same name as the show.
  8. Create your Fan Page on Facebook. Same name as the show
  9. Using video? Set up your YouTube and Vimeo accounts. Same name as the show
  10. Set up the webhosting account linking to your new gmail account.

Pat yourself on the back. You’ve gotten a lot accomplished for the first day.

Day 2

You now have your Gmail, Twitter and Facebook Fan pages set up. You also have your website established and have given it about 24 to populate.

  1. On your website, install WordPress at the root.
  2. Find the theme you want and install it.
  3. Gather up and install all of your plugins.
  4. Write one simple introductory post to your site.
  5. Set up your Feedburner account and burn your feed.
  6. Create your “30 Must Follow Friends” list on Twitter. More on that later.
  7. Finish the profile and Welcome tab on your Facebook fan page.

Day 3

This is the nuts and bolts day. You’re going to be spending some time in WordPress and Feedburner.

  1. Activate and set preferences for all of your WordPress plugins.
  2. Create accounts with Akismet, Gravatar, Disqus and Blubrry.
  3. Check your feed connection with Feedburner.
  4. Install or activate your Feedburner extras.
  5. Set up your Feedburner email notifications.
  6. Set up your iTunes information in Feedburner.
  7. Test your Twitter, Facebook and Feedburner notifications with a second test post.
  8. Create your Google Analytics account and link it to your site.

Day 4

You’ve got all of your accounts activated and the log-ins listed. Time to create something.

  1. Record a one minute introduction to your podcast. Label it podcast 000.
  2. Upload the podcast to your site.
  3. Ping Feedburner and wait about 30 minutes.
  4. Submit your podcast feed to iTunes. Link it to your new gmail account.

It will usually take about 5-10 days for iTunes to get back and let you know your show has been accepted. In the meantime:

  1. Submit your site to Google, Yahoo and Bing.
  2. Submit your site to as many Pod networks, lists and aggregators as you can find.

Once your show has been approved by iTunes, don’t forget to update the feed URL supplied by Apple to your plugins and to Feedburner.

You’re set up. Get recording!

Keep and eye out for Podcasters Checklist. Over the coming weeks I’m going to tackle each of the steps of the list and give you more of my tips and tricks to finish each one.

About Jay Walsh

With a combined 25 years of design, marketing, podcasting, video and social media knowledge, Jay created with the goal of helping you make a better podcast.

Find us on Google+
%d bloggers like this: